Connect Patients to Better Healthcare Right When It Matters Most

Healthcare companies partner with LiveRamp to reach the right patients, unlock insights, and measure with confidence

Healthcare is personal – Your advertising should be too

Responsibly connect patient data for accurate, actionable advertising insights

Connect complex silos across the patient journey for accessible, manageable, trustworthy data that powers precision marketing with a unified, connected patient view.

Engage and inspire patients with personalized, right-timed ads across every channel

Reach patients at pivotal moments in their healthcare journey with messaging that resonates and drives action – leading to better marketing performance, measurable return on ad spend, and meaningful patient outcomes.

Maximize media performance based on precise script lift with cross-media measurement

Unlock fragmented performance data to clearly understand which channels and partners are truly driving prescriptions, helping you maximize media investments and focus on what patients need most.


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How are we designing not just for today, but tomorrow? How do we see and anticipate change? The one thing we know is that change is going to happen.

Steve Rommeney / Associate Global VP of Engineering, Platforms, and Capabilities

Transform Healthcare Marketing Outcomes with Data Collaboration

Discover how healthcare innovators are turning data collaboration into effective patient targeting and personalization.

LiveRamp is trusted by the most innovative healthcare companies

Eli Lilly Harnesses First-Party Data to Transform Its Customer Experience

Discover how the pharmaceutical giant partners with LiveRamp to create a connected, 360-degree customer view – without third-party cookies.

AbbVie Reimagines Marketing for Pharma with Responsible Data Collaboration

Learn how AbbVie uses data collaboration to safely manage patient data, measure advertising impact, and unlock richer insights for smarter targeting.

Health and Fitness Technology Brand Achieves 2X Higher ROAS with LiveRamp

Discover how LiveRamp’s authenticated identity infrastructure helped a health and fitness company overcome signal loss and prove the true value of cookieless advertising.

Get started today

Ready to drive better healthcare marketing with trustworthy data collaboration?