Connect Patients to Better Healthcare Right When It Matters Most

Healthcare companies partner with LiveRamp to reach the right patients, unlock insights, and measure with confidence

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Healthcare is personal – Your advertising should be too

Responsibly connect patient data for accurate, actionable advertising insights

Connect complex silos across the patient journey for accessible, manageable, trustworthy data that powers precision marketing with a unified, connected patient view.

Unlock a single source of customer truth

Engage and inspire patients with personalized, right-timed ads across every channel

Reach patients at pivotal moments in their healthcare journey with messaging that resonates and drives action – leading to better marketing performance, measurable return on ad spend, and meaningful patient outcomes.

Turn marketing into a revenue driver

Maximize media performance based on precise script lift with cross-media measurement

Unlock fragmented performance data to clearly understand which channels and partners are truly driving prescriptions, helping you maximize media investments and focus on what patients need most.

Tie every touchpoint to prescription growth

The LiveRamp Clean Room will allow us to combine patient information with unidentified data in a secure way to unlock and uncover new insights. We’ll be able to better serve patients, drive improved health outcomes, and boost return on advertising spend.

Rachel Silvestrini VP Business Insights and Analytics, Eli Lilly

Transform Healthcare Marketing Outcomes with Data Collaboration

Discover how healthcare innovators are turning data collaboration into effective patient targeting and personalization.

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LiveRamp is trusted by the most innovative healthcare companies

Eli Lilly

Eli Lilly Harnesses First-Party Data to Transform Its Customer Experience

Discover how the pharmaceutical giant partners with LiveRamp to create a connected, 360-degree customer view – without third-party cookies.

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AbbVie

AbbVie Reimagines Marketing for Pharma with Responsible Data Collaboration

Learn how AbbVie uses data collaboration to safely manage patient data, measure advertising impact, and unlock richer insights for smarter targeting.

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A health and fitness brand

Health and Fitness Technology Brand Achieves 2X Higher ROAS with LiveRamp

Discover how LiveRamp’s authenticated identity infrastructure helped a health and fitness company overcome signal loss and prove the true value of cookieless advertising.

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