Uncompromising data governance
Enable secure, consumer-centric data collaboration with LiveRamp’s commitment to data ethics and the responsible use of data.
Trust is the foundation of all relationships. To build trust with those we serve, LiveRamp is committed to ensuring personal data use is ethical and appropriate not only within the confines of the law, but with foresight that goes beyond compliance with legal or regulatory guidelines.
One of the biggest reasons we felt like LiveRamp was the best solution for us is the scale. They are one of the most robust identity solutions in the market and go above and beyond with consent, which aligns with our views on customer privacy.
Katie Bell / Manager, US Marketing Customer Data Science, McDonald’s
In this video, watch Marton Kriszan, Product Manager for Cloud Embedded Identity at LiveRamp, show how LiveRamp’s deep integration with Google’s BigQuery unlocks data signals and helps optimize media spend and increase marketing agility.
For even more videos on how LiveRamp powers data collaboration and enhances personalization on Google Cloud, see this page.
Explore LiveRamp's Solutions in Action
Take a self-guided tour of the LiveRamp Data Collaboration Platform with our interactive demos.
Controls and privacy protocols for your data
Enterprise-grade data protection
Our platform removes directly identifiable personal data, prevents re-identification, and has full workflows to support regulated processes such as consumer Opt Outs and Subject Access Requests.
Retain control of your data
Through our platform, users can tailor data access per individual or partner to ensure that your data always remains in your control and is used as intended.
Use data without copying or moving it
Through the use of unique combinations of privacy-enhancing technologies, we enable permissioned teams to access data—without that data needing to be moved or copied from its original location.
Verified security
From authentication to responsive notification, from encryption to proactive audits, we cover the gamut of capabilities needed to trust a new software solution.
Responsible data as the foundation of AI.
Future-proof your data strategy with governance built for privacy, security, and scalable innovation.
Stay up to code—always
Our platform is used by global teams with the assurance that use cases enabled by LiveRamp are compliant with all major privacy legislation.
