Make your marketing more effective.
Connecting your customer data to your digital marketing platforms is the key to better customer experiences.
Better measurement. Better targeting. Bigger impact.
Better visibility into how your campaigns are working can make a difference to your bottom line.
Reach consumers across channels and devices.
Increase response rate and sales lift by reaching your audience with relevant messages anywhere, anytime and on any device.
Onboard your data and unleash new possibilities
Data Onboarding brings your CRM, sales, and other customer data into the digital marketing applications and media platforms you use every day. When your data is activated for use in online marketing campaigns, so much more is possible.
Explore the fundamentals of data onboarding
Learn more about how LiveRamp anonymizes and activates your customer data for use in digital marketing campaigns.
More than 120 integrations at your fingertips
Connect your marketing infrastructure at the data layer
Gain the benefits of an integrated marketing stack while preserving the flexibility to choose which technologies you want to use. Make each of your digital marketing applications and media platforms perform better by providing access to more customer data.
Transitive Elimination
Guide to Measuring The Impact of Digital Marketing on Offline Sales
While marketers have long been able to connect digital advertising to online conversions…
Publisher Case Study
A magazine publisher with both print and online media wanted to increase revenue by selling online ad inventory targeted to their print subscribers.
Travel Case Study
An airline wanted to run a targeted online advertising campaign to grow their frequent flyer program..
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Wishing it was still #RampUp15? Our videos of the panel sessions are now available here: http://t.co/DUxuZ56KLA #datadrivenmarketing