Unlock New Possibilities in Financial Services
Leading consumer banking, insurance, and asset management companies partner with LiveRamp to deliver relevant and personalized marketing experiences through privacy-sensitive data collaboration that drives measurable impact.
Deliver personalized experiences customers expect – with privacy they demand
Reveal and reach your unique customers
Responsibly connect data sources at scale to enrich and unify your customer view. Expand your audience with permissioned second- and third-party data for more precise and personalized experiences.
Maximize ad spend and program efficiency
Sharpen your martech ecosystem with cost-effective programs that never sacrifice impact. Uncover new ways to mitigate signal loss, optimize performance, and power product growth.
Minimize data liability risks
Capture and combine customer insights while limiting the need to move and replicate first-party data. Deliver the most relevant experiences while lowering your data risk exposure.
With the new types of data signals that we are receiving, we need to bring our legal and compliance team up to speed on what this new landscape looks like, why it matters to us, and how we will still care for our customers in our ecosystem. Data collaboration is absolutely required to set ourselves up for success.
Shivani Srivastava / VP, MarTech Products, Discover
Trusted by your peers in financial services
This is a heading example for this section
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas malesuada augue ex, in scelerisque dolor gravida suscipit. Vestibulum a molestie odio.
Amplifying the impact of every ad dollar
A preeminent New York City-based consumer bank saved 15% of their marketing and advertising budget by optimizing online and offline channel placements with LiveRamp.
This is a heading example for this section
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas malesuada augue ex, in scelerisque dolor gravida suscipit. Vestibulum a molestie odio.
Expanding audience precision to boost ROI
A large global insurance company tripled its ROAS with improved audience modeling and targeting that increased traffic and conversion rates.
This is a heading example for this section
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas malesuada augue ex, in scelerisque dolor gravida suscipit. Vestibulum a molestie odio.
Propelling personalized programs that convert
A large regional bank doubled advertising ROI with people-based, omnichannel marketing programs using LiveRamp.
