Unlock a unified consumer view
Understand your consumers across every touchpoint and enable precise reach, targeting, and measurement with LiveRamp’s identity capabilities.



Center your identity strategy on accuracy, interoperability, and trust

Achieve a complete view of your consumers
Resolve identity conflicts and unify customer identities across platforms while maintaining trust and security with the industry’s most durable and interoperable identity resolution, translation, and deconfliction capabilities.

Make your data work smarter across your organization
Build your enterprise identity infrastructure and connect data to your own first-party graph. Create a consistent identity framework and clear rules that align with your business priorities.

Accurately resolve identity to the user or household level
Deliver personalized and meaningful experiences at every interaction with a precise understanding of who your consumers are.

Join the dots across your customer journeys with RampID
Reach your customers wherever they are with RampID, the most durable, interoperable, and secure identifier for connecting the ecosystem.
In this video, watch Marton Kriszan, Product Manager for Cloud Embedded Identity at LiveRamp, show how LiveRamp’s deep integration with Google’s BigQuery unlocks data signals and helps optimize media spend and increase marketing agility.
For even more videos on how LiveRamp powers data collaboration and enhances personalization on Google Cloud, see this page.
Explore LiveRamp's Solutions in Action
Take a self-guided tour of the LiveRamp Data Collaboration Platform with our interactive demos.
LiveRamp’s native solutions, available on the AWS Marketplace, transform your data cloud into an engine for marketing and measurement.


