Power strategic advertising decisions with cross-media measurement and analytics
Cross-media measurement helps unlock previously inaccessible data across all forms of advertising—TV, CTV, social media platforms, publishers, and programmatic. Mitigate signal loss, and reveal the hidden insights that fuel growth.
Optimize the customer experience – and your media spend with cross-media measurement and analytics
Access holistic performance data across your media investment
Eliminate fragmentation across data sets, environments, partners, and reporting—all the data you need, all in one place.
See how McDonald’s transformed its media measurement approach and strengthened ROI
Prove and improve investment decisions
Clearly tie media exposure to conversion data to account for every media dollar. Drive effective decision-making.
Hear how industry leaders are thinking about CTV
Accelerate growth with new insights and partnerships
Build more valuable strategic relationships with publishers and brands — and understand consumer needs more deeply.
Ampersand and LiveRamp enable unprecedented insights into media performance
With LiveRamp, we've increased the value of our important publisher relationships with DISH Media and others. The ability to safely and securely access and analyze more data has allowed us to better understand our customers and measure the true impact of our marketing activities. We plan to build upon this success and strengthen more of our media and retail partnerships.
Joe Keating / Analytics Director, Hill’s Pet Nutrition
With cross-media measurement and analytics, our customers don’t just dream innovation, they own it.
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Hill’s Pet Nutrition Finds the Winning Formula for Measurable Growth
With LiveRamp’s Cross-Media Intelligence, Hill’s Pet Nutrition connects with pet parents, measures engagement across channels, and sniffs out new opportunities for growth.
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Optimizing media performance
Rapidly growing direct-to-consumer brand ThirdLove pinpoints incremental value and achieves 60% lift in search conversions.
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Deepening partner relationships
Pinterest embraces collaborative media measurement and analytics to help brands reach the right teachers, chefs, crafters, and influencers with targeted audience activation.
