Client
Costco Wholesale
Company Size
330,000
Industry
Retail & Consumer Goods
Solution
Collaborators
Use Cases
Retail media network
Consumer intelligence
Highlights
Costco – the world’s third largest retailer – has earned lasting member loyalty by offering top-quality merchandise at the lowest possible prices.
By building a retail media model grounded in trust, Costco is creating new opportunities for brands, suppliers, and agencies to keep reaching its members while staying true to its values.
Costco partnered with LiveRamp to invest its media dollars more effectively and make more impactful connections with its members.
Watch to learn how Costco is now able to:
- Gain a clear view of how members engage across channels
- Unlock the power of data through seamless collaboration with partners
- Deliver the right message to the right members at the right time
- Stay relevant in a fast-changing retail media landscape
LiveRamp helps us make relevant one-to-one communication to our members wherever they may be consuming content.
Mark Williamson, AVP of Retail Media, Costco Wholesale
