Snap, Inc.
Snap Delivers Frictionless Clean Room Collaboration for Advertisers with LiveRamp’s Quick Start Media Insights
A clean room “easy button”: Snap and LiveRamp streamline data collaboration, measurement, and innovation.
Client
Company Size
5,001-10,000 employees
Industry
Advertising & Social Media
Software & Technology
Use Cases
Clean room
Campaign Optimization
Innovation
Measurement
Media Optimization
Publishers + platforms
Snap simplifies how advertisers measure and activate media across publisher environments with Quick Start Media Insights for the LiveRamp Clean Room.
Discover how Snap helps brand advertisers unlock standardized and scalable clean room insights – without the complexity – including:
- Simplified and responsible collaboration across partners using RampID, the industry’s most interoperable and durable identifier
- Standardized use cases such as match testing, audience profiling, reach analysis, and attribution – ready to activate out of the box
- Actionable insights that improve measurement and targeting at scale, while laying the groundwork for continuous innovation
The thing that LiveRamp has done incredibly well is clean room standardization. So there are clear sets of use cases that can be accomplished in a clean room. That standardization has allowed us to have more constructive conversations at scale with advertisers. We can offer a standardized product, and then we can use that to demonstrate value, build trust, and innovate. It's an easy button.
