LiveRamp is partnered with Google Ads to support multiple programs and integrations. LiveRamp is integrated and can deliver audiences to Google Display Network and is a partner for both Google Customer Match and Google Store Sales. As a Customer Match Partner, LiveRamp is approved to upload and expand an advertiser’s Customer Match audiences for re-engaging customers on search, shopping, Gmail, and YouTube. As a Store Sales Partner, LiveRamp can import an advertiser’s offline transaction data to Google Ads to see how Google ads translated into offline purchases for search and shopping campaigns.
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