Our partnership with

Crossix

Crossix partners with leading healthcare and media companies to plan, measure, and optimize their marketing and communication initiatives. With deep consumer and healthcare professional (HCP) expertise, Crossix delivers hard-to-come-by audience and campaign insights to inform strategic business decisions and ultimately, drive improved patient outcomes. Data-driven and data-proven, Crossix’s HIPAA-compliant methodology and technology make critical connections between Rx, OTC, medical, media, and consumer data to ensure more actionable cross-channel measurement. Crossix leverages its proprietary data network to pinpoint marketing initiatives that activate the right audiences and generate incremental impact. Founded in 2004, Crossix is headquartered in New York City.

Categories
iWe offer a range of distribution and destination capabilities to enable activation, measurement, insights, and reporting. These partner categories have been assigned to a certification program, which are audited on a bi-annual basis.

Data Provider

Measurement

Region Served

US

Certification Level
iWe offer three distinct certification levels for partners that meet the criteria for each category specific program. Integrate, Select, and Elite levels are awarded based on the impact the partner has demonstrated with our existing customers.

Select

Partner Certification
iOur certification program is designed to showcase valued partners across our ecosystem and help marketers discover which platforms will be a good fit for their unique business and marketing objectives. To learn more, visit our blog: https://liveramp.com/blog/partner-certification-program/