Criteo and LiveRamp are integrated to help our clients create a single view of their customers to drive in-store sales. Criteo’s Shopper Graph is the world’s largest commerce data set. By combining the power of Criteo’s Shopper Graph and LiveRamp’s platform, marketers can onboard in-store sales data and match it to online profiles in Criteo’s massive identity graph to create a single view of the customer. Then, by leveraging Criteo, the leading advertising platform for the open internet, marketers can reach their audience with people-based display campaigns. As part of this partnership, Criteo will bid and measure on IdentityLink, LiveRamp’s people-based ID, to offer joint clients better access to inventory and higher match rates in a privacy-by-design manner.
iWe offer a range of distribution and destination capabilities to enable activation, measurement, insights, and reporting. These partner categories have been assigned to a certification program, which are audited on a bi-annual basis.
iWe offer three distinct certification levels for partners that meet the criteria for each category specific program. Integrate, Select, and Elite levels are awarded based on the impact the partner has demonstrated with our existing customers.
iOur certification program is designed to showcase valued partners across our ecosystem and help marketers discover which platforms will be a good fit for their unique business and marketing objectives. To learn more, visit our blog: https://liveramp.com/blog/partner-certification-program/
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