Our partnership with

Clickagy

Clickagy is a data intelligence company helping the world’s top brands improve their marketing or analytics by analyzing the online behaviors of hundreds of millions of consumers. Headquartered in Atlanta, GA, Clickagy has developed cutting-edge machine learning to create effective online experiences and guide critical business decisions, built on hundreds of terabytes of unique and high-quality data. Clickagy’s high-performance DSP also employs a proprietary technology called Bid Adjustments to focus on highly effective KPI-driven campaigns, as well as the most transparent drill-down reporting engine in the industry. Audience Lab, by Clickagy, is a unique data platform which lets marketers custom-build specific audiences based on the raw, granular behaviors they’re exhibiting online. Without requiring the force-fit of segments and taxonomies, Audience Lab gives digital marketers a competitive advantage with surgical, high-precision, custom audiences. Built with an easy-to-use, drag-and-drop interface, Audience Lab lets you combine multiple keywords to define a visitor’s journey, manipulate affinities to control quality vs quantity, exclude false positives, blend in other data sources including offline, and delve into pages or domains using our proprietary NLP (Natural Language Processing) analysis engine. Fully transparent and empowering brands and agencies to find the perfect audience for the campaigns, Audience Lab is revolutionizing 1st and 3rd party data.

Categories
iWe offer a range of distribution and destination capabilities to enable activation, measurement, insights, and reporting. These partner categories have been assigned to a certification program, which are audited on a bi-annual basis.

Data Provider

Region Served

US

Certification Level
iWe offer three distinct certification levels for partners that meet the criteria for each category specific program. Integrate, Select, and Elite levels are awarded based on the impact the partner has demonstrated with our existing customers.

Elite

Partner Certification
iOur certification program is designed to showcase valued partners across our ecosystem and help marketers discover which platforms will be a good fit for their unique business and marketing objectives. To learn more, visit our blog: https://liveramp.com/blog/partner-certification-program/