Our partnership with
AcuityAds is a leading technology company that provides marketers a one-stop solution for omnichannel digital advertising with best-of-category return on advertising spend. Its journey automation technology, illumin™, offers planning, buying and real-time intelligence from one platform. With proprietary Artificial Intelligence, illumin™ brings unique programmatic capabilities to close the gap between advertising planning and execution. The company brings an integrated ecosystem of privacy-protected data, inventory, brand safety and fraud prevention partners, offering trusted solutions with proven, above-benchmark outcomes for the most demanding marketers.
Through AcuityAds’ integration with LiveRamp, advertisers using AcuityAds technology solutions can now directly bid on LiveRamp’s identifier across premium omnichannel inventory including display, mobile, and in-app – for improved targeting, measurement, and optimization without third-party cookies or device identifiers.