Preference and Consent Management

CCPA and GDPR Compliance

icon

Satisfy global regulatory requirements

Proper preference and consent management is a critical aspect of achieving and maintaining compliance with the ePrivacy Directive, GDPR, CCPA, and any other pending legislation. LiveRamp Privacy Manager, an enterprise-grade privacy preference and consent management platform (CMP), provides brands and publishers with the tools to operate compliant and sustainable business models.

Privacy Manager
icon

Customize and optimize

LiveRamp Privacy Manager is a fully customizable, enterprise-grade solution. Everything from the look and feel to where and how the consumer UI appears on screen can be adjusted to suit your needs and facilitate a seamless user experience for anyone who visits your website or app.

Privacy Manager
icon

Control for marketers

As consumers become more informed about how their data is being collected, shared, and used, LiveRamp Privacy Manager records their privacy preferences to give you insights to better manage your consumer data collection in a privacy-conscious manner, with secure access to audit logs for proof of compliance.

Privacy Manager
icon

Control for publishers

LiveRamp Privacy Manager gives individuals transparency and control over their privacy preferences. Now, after adopting the IAB Europe’s Transparency & Consent Framework (TCF) v2.0 to improve monetization and create more valuable audiences, you can continue to build individual trust with a fair value exchange across your sites and apps.

Privacy Manager

Learn more about LiveRamp Privacy Manager

This preference and consent management solution, for all third-party identifiers on your websites and apps, enables your business to comply with the ePrivacy Directive, GDPR, CCPA, and other data protection and privacy laws and regulations by capturing consumer preferences and maintaining proof of compliance. Talk to Rampy, our chatbot, to schedule a demo, or sign up for free immediately.

Preference and Consent Management Resources

Blog

What is a Consent Management Platform (CMP) and Do You Need One?

Data Ethics
Blog

Implementing TCF V2.0 without Hurting Your Monetization Strategy

Data Ethics
Blog

What to Look For in a Preference and Consent Management Platform

Data Ethics

Want to learn more about our consent management offerings?