Customer Story: Legendary Entertainment

Marketing Innovation

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Customer Story: Legendary Entertainment

Marketing Innovation

In this video, Matt Meraldo, CAO at Legendary Entertainment, talks about how working with LiveRamp has almost doubled their engagement rate through people-based targeting. Now they can zero in on the right people and give them the right message for them. “It’s the most important piece of our display strategies so far.”

Like this video? Check out how some of our other customers are revolutionizing marketing with LiveRamp.