Marketing Innovation Blog

Marketing Innovation

Keep up to date on the latest announcements, events, and happenings from the connectivity community.

LiveRamp Acquires Pacific Data Partners

Today, I am happy to announce our acquisition of Pacific Data Partners— a company focused on revolutionizing business-to-business (B2B) marketing. This acquisition will help LiveRamp enable B2B marketing with people-based precision, solidifying our position as the leading provider of identity resolution capabilities that power people-based marketing. Pieter De Temmerman and Grant Ries, cofounders of Pacific ...