Maximise marketing impact and innovation across the advertising ecosystem
Turn marketing into a powerful revenue driver for your entire organisation. Overcome signal loss, see a meaningful return on ad spend (ROAS), and open up new ways to expand your audience, deepen engagement, and drive growth.
Reach your most valuable customers while driving the right outcomes
Grow your audience and your revenue
Increase ROAS, acquire new customers more efficiently with audience modelling, suppress low-value audiences, and reinvest the savings to accelerate marketing impact.
See how a health and fitness brand doubled ROAS with LiveRamp
Focus marketing efforts on your highest-value customers
Build stronger relationships at every touchpoint by precisely targeting high-value customers across channels without cookies.
Make strategic investments to drive growth
Ensure all your marketing spend is addressable and accountable—improve reach, accuracy, and measurement and optimise your marketing mix.
LiveRamp has given us both the ability to implement cost reduction mechanics and drive incremental growth in both a new and existing customer acquisition standpoint, providing powerful first party data segmentation for usage across a variety of Paid Media platforms.
Christopher Stanton / Group Head, THG Group
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Our customers don’t just dream innovation, they own it.
Identify growth opportunities and architect a powerful audience-led strategy.
As the holder of one of the richest first-party data sets in the UK, Tesco worked with WPP Media and LiveRamp to shift towards targeted, defined audiences, enhancing sales and key performance metrics.
Kellanova Improved Targeting and Sales Lift with LiveRamp’s Clean Room
The leading company in international cereal revolutionised how they engage Special K UK buyers through data collaboration to enhance targeting and consumer insights.
LOOKFANTASTIC Revolutionised its Paid Search Strategy with Greater Customer Insights
The UK’s ultimate beauty shop developed an optimised suppression strategy to generate a seven-figure incremental revenue lift per annum.
Featured Resources
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