Build exceptional customer experiences at scale with LiveRamp APIs
Integrate LiveRamp’s identity, activation, and measurement capabilities directly into your marketing solutions. Use our APIs to compose custom workflows, extend your platform, and deliver scalable, flexible, and secure experiences across the digital ecosystem.



Reach and activate addressable audiences across the open web

Add seamless audience delivery to your platform with Activation API
Enable your application to deliver and activate person-based and device-based segments to leading marketing platforms by leveraging LiveRamp’s identity solutions to tap into the world’s most powerful data collaboration network.

Create and reach addressable audiences without cookies or mobile IDs
Improve programmatic addressability across the open web by resolving directly identifiable personal data such as email, phone, name, and postal address at the point of authentication, enabling better reach, targeting, and measurement.
Find out more about Authenticated Traffic Solution (ATS) API

Create a common identity layer across platforms
Bridge and activate resolved data across offline and online platforms by matching your consumer data to RampIDs, the most durable, interoperable, and secure identifier for connecting the ecosystem.
In this video, watch Marton Kriszan, Product Manager for Cloud Embedded Identity at LiveRamp, show how LiveRamp’s deep integration with Google’s BigQuery unlocks data signals and helps optimise media spend and increase marketing agility.
For even more videos on how LiveRamp powers data collaboration and enhances personalisation on Google Cloud, see this page.
Explore LiveRamp's Solutions in Action
Take a self-guided tour of the LiveRamp Data Collaboration Platform with our interactive demos.