Unlock New Possibilities in Financial Services
Leading consumer banking, insurance, and asset management companies partner with LiveRamp to deliver relevant and personalised marketing experiences through privacy-sensitive data collaboration that drives measurable impact.
Deliver personalised experiences customers expect – with privacy they demand
Reveal and reach your unique customers
Responsibly connect data sources at scale to unify your customer view. Expand your audience with permissioned second- and third-party data for more precise and personalised experiences.
Maximise ad spend and program efficiency
Sharpen your martech ecosystem with cost-effective programs that never sacrifice impact. Uncover new ways to mitigate signal loss, optimise performance, and power product growth.
Minimise data liability risks
Capture and combine customer insights while limiting the need to move and replicate first-party data. Deliver the most relevant experiences while lowering your data risk exposure.
Trusted by your peers in financial services
Amplifying the impact of every ad dollar
A preeminent New York City-based consumer bank saved 15% of their marketing and advertising budget by optimising online and offline channel placements with LiveRamp.
Expanding audience precision to boost ROI
A large global insurance company tripled its ROAS with improved audience modelling and targeting that increased traffic and conversion rates.
Propelling personalised programs that convert
A large regional bank doubled advertising ROI with people-based, omnichannel marketing programs using LiveRamp.
