People-Based Marketing

People-Based Marketing without Barriers

People-Based Marketing

Make messaging more relevant

  • Targeting

    Targeting

    The right message to the right people at the right time. It’s marketing 101. With identity resolution, marketers and the companies they work with are better able to target the right people, everywhere.

  • Measurement

    Measurement

    When brands and the companies they work with know better, they do better. Identity resolution connects previously siloed people data to create an omni-channel view of consumers to people-based measurement tactics like attribution and marketing mix models.

  • Personalization

    Personalization

    Consumers want to be treated like individuals. Using privacy-safe identity resolution, brands and the companies they work with can recognize and customize their messages for individuals across channels.