Make your marketing more effective.

Connecting your customer data to your digital marketing platforms is the key to better customer experiences.

Better measurement. Better targeting. Bigger impact.

Better visibility into how your campaigns are working can make a difference to your bottom line.

Reach consumers across channels and devices.

Increase response rate and sales lift by reaching your audience with relevant messages anywhere, anytime and on any device.

Onboard your data and unleash new possibilities

Data Onboarding brings your CRM, sales, and other customer data into the digital marketing applications and media platforms you use every day. When your data is activated for use in online marketing campaigns, so much more is possible.

Measurement

Measure the impact of digital marketing on in-store purchases and online sales

Targeting

Use customer data to define audience segments for online campaigns

Personalization

Increase conversion rates by using customer data to optimize content for websites and online ads

Explore the fundamentals of data onboarding

Learn more about how LiveRamp anonymizes and activates your customer data for use in digital marketing campaigns.

More than 120 integrations at your fingertips

Connect your marketing infrastructure at the data layer

Gain the benefits of an integrated marketing stack while preserving the flexibility to choose which technologies you want to use. Make each of your digital marketing applications and media platforms perform better by providing access to more customer data.

February 24, 2015

Introducing LiveRamp Connect

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Guide to Measuring The Impact of Digital Marketing on Offline Sales

While marketers have long been able to connect digital advertising to online conversions…

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Publisher Case Study

A magazine publisher with both print and online media wanted to increase revenue by selling online ad inventory targeted to their print subscribers.

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Travel Case Study

An airline wanted to run a targeted online advertising campaign to grow their frequent flyer program..

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March 2, 2015

Love what #Geico is doing to make #preroll interesting http://t.co/rzMDmoKyzL @adweek

March 2, 2015

Confused by #ProgrammaticTV? @varickmedia says to think about it as "data-driven TV" on @adexchanger today http://t.co/bgkTWwGEqP