Privacy Manager

Preference & Consent Management

LiveRamp Privacy Manager is a privacy preference and consent management solution for all third-party identifiers, such as cookies and tags, on your websites and apps. It enables your business to comply with the ePrivacy Directive, GDPR, CCPA, and other data protection and privacy laws and regulations by capturing consumer preferences and maintaining proof of compliance.

Privacy Manager scales up to meet your needs

Scale up to handle variable traffic and manage all third-party tags on your website and app with LiveRamp Privacy Manager. For GDPR and the ePrivacy Directive, our solution works seamlessly with the IAB Transparency and Consent Framework, and handles all other vendors through the Custom Vendor List.

Link consent across your assets

Do you have multiple websites and apps which require consent for the same vendors? LiveRamp Privacy Manager supports group consent, sharing consent across your online assets for the best user experience.

Complete history and audit trail

Being compliant doesn’t matter if you can’t prove it. LiveRamp Privacy Manager enables you to demonstrate compliance—as required by GDPR—with a user-friendly audit log. Use our self-service interface to easily query audit logs for consumer privacy and consent preferences filtered by date and/or site and app to establish proof of compliance.

Deploy without distracting from your content

LiveRamp Privacy Manager allows for a wide variety of implementation methods to best suit your company’s needs. Implement as a banner at the top, bottom, center, or any corner of the page. Take full control over the look and feel of the platform. Customize colors and logo, or build your own front-end UI and plug into our libraries.

Privacy Manager For GDPR and CCPA

For GDPR

A consent management platform (CMP) that enables GDPR compliance, supporting the IAB Transparency & Consent Framework

Full history and audit trail hosted by LiveRamp
Predefined text and CMP design
Customizable CMP position (top/bottom/center/corner)
Consent string passed to third parties
Web and native app support
Cross-domain support
Support for headless implementation
Custom CMP templates
Customizable look and feel
Custom language support
Option to remove Reject All button
Option to remove LiveRamp branding
Option to disable CMP toggle
Optional close button (x)
Account management
Four (4) hours of customer support per month

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For CCPA

A privacy preference management platform that enables compliance with CCPA

Full history and audit trail hosted by LiveRamp
Predefined text and design
Customizable position (top/bottom/center/corner)
Web support
Support for headless implementation
Customizable templates
California-only geotargeting
Customizable look and feel
Custom language support
Account management
Four (4) hours of customer support per month

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Implement LiveRamp Privacy Manager in three simple steps

Step 1: Customize
Select from a default template or customize the look and feel in the Privacy Manager platform. Choose your vendors and purposes that will appear in the platform.

Step 2: Implement
Implement the scripts generated in LiveRamp Privacy Manager across your online assets. You can also easily configure the script for regional compliant needs.

Step 3: Go Live
Start collecting consumer preferences in a compliant manner and enjoy the benefits that come with it, including peace of mind and actionable data sets.

LiveRamp Privacy Manager enables publishers to monetize better while respecting consumer data.

Jeroen Verkroost, Managing Consultant, Omnicom Media Group
The [LiveRamp] team has proven to be a trustworthy partner for us, enabling choice and transparency to our users, and have been instrumental in enabling a stronger relationship between us and our customers. It is an excellent product, and the ongoing technical and project management support always has a personal touch borrowed from startup culture.

Mila Dimitrova, DPO Net Info
LiveRamp was by far the most futuristic company we met during our week in Amsterdam.

Dan Brotman, Director, En-novate

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