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June 25, 2021
1 min read
“IdentityLink” is Now RampID™
LiveRamp
Identity Resolution
June 9, 2021
4 min read
Why partnership-led lookalike modelling thrives in a cookieless world
LiveRamp
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May 19, 2021
5 min read
LiveRamp’s ATS Drives More Than 340% ROI for Marketers and Adoption is Soaring
Travis Clinger
Identity Resolution
Liveramp Updates
May 17, 2021
5 min read
Second-party data: what it is, how it works and why it enriches marketers’ audience understanding
LiveRamp
Second Party Data
April 27, 2021
4 min read
Four Forces Driving the Future of Data Collaboration
LiveRamp
Data & Analytics
April 19, 2021
3 min read
What is Personally Identifiable Information (PII)?
LiveRamp
Data Ethics
Consumer Data Privacy
April 19, 2021
4 min read
Why authenticated traffic offers life beyond third-party cookies
LiveRamp
Marketing
Publishers
March 15, 2021
4 min read
Transforming your audience segmentation and targeting strategy with connected data
LiveRamp
Segmentation
Targeting
March 11, 2021
3 min read
LiveRamp, Google, and the Advertising Ecosystem: What We’ve Learned
Travis Clinger
Identity Resolution
Marketing Measurement
March 10, 2021
6 min read
Getting Addressability Right—Why Fingerprinting is Not the Answer
Travis Clinger
Identity Resolution
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