Five Timely Topics at RampUp 2020

Every year RampUp takes on the topics that are top-of-mind for marketing leaders, bringing together the best minds in the industry to discuss and debate how best to adapt and evolve. This year is no different, and there are five trending topics each RampUp attendee should look to hear more about in San Francisco this […]

SiriusDecisions TechX 2019: B2B Insights amidst the Colorado Rockies

We’re back from Denver, where SiriusDecisions hosted their annual TechX conference for B2B marketers. Here are some key takeaways from the event: Mind the gap in your ABM strategy. During the session on personalizing B2B experiences, T-Mobile for Business’s Gavin Warrener and LiveRamp B2B’s Pieter De Temmerman discussed how they are filling the gaps in […]

Webinar Recap: How to Manage CCPA Permission and Access Requests

Tim Geenen, GM, Privacy & Consumer Experiences, LiveRamp, and Justin Antonipillai, CEO, WireWheel, share how our joint solution works hand-in-hand to help you comply with opt-outs and data subject access requests. The California Consumer Privacy Act (CCPA) takes effect in less than a month. If you’ve been preparing to comply with the law but remain […]

Webinar Recap: Understanding the CCPA’s Impact on Your Tech Stack

Our panelists, Lauretta Lu, Privacy Counsel, LiveRamp; Tim Geenen, GM of Privacy & Consumer Experiences, LiveRamp; and Justin Antonipillai, CEO, WireWheel; along with moderator Alison Brunelle, Director, Privacy & Consumer Protection, PwC, share some CCPA basics and the role technology plays in compliance strategies. When the California Consumer Privacy Act (CCPA) takes effect on January […]

Exploring the New Frontier of Data-Driven TV with Data Plus Math

TV today is no longer just on the big screen in the living room. We’re making our own entertainment choices through various touch points and consuming content from multiple sources like Hulu, Roku, and video-on-demand from your set-top box—all the while, still also watching live TV.  One of the major friction points in the traditional […]

What We Learned At Advertising Week 2019

LiveRamp was proud to be a sponsor of New York’s Advertising Week 2019. The event may be over, but after four full days of insightful panels with the leading publishers, platforms, advertisers, and agencies, a number of active discussions clearly stood out and will continue far into the future. LiveRamp believes each of the Advertising […]