Watch On-Demand: How AI is Reshaping Measurement + Optimization
Today's top marketers close the loop. They're intentional in how they use AI, the campaigns they run, and what they learn along the way. With clear signals, they know what's working, why it's working, and where to go next.
Are you ready to join them?
In this session, LiveRamp’s Chief Product Officer, Matt Karasick, demonstrates how AI and agentic workflows make this possible, and how LiveRamp helps you put them to work – with data you can trust.
Watch on-demand to learn how to:
- Build a modern, AI-powered approach to reach, frequency, incrementality, and attribution
- Identify the biggest gaps in traditional measurement across fragmented channels and signals – and how to bridge them
- See use cases of how LiveRamp and its partners are deploying agents to turn insights into action
Today's top marketers close the loop. They're intentional in how they use AI, the campaigns they run, and what they learn along the way. With clear signals, they know what's working, why it's working, and where to go next.
Are you ready to join them?
In this session, LiveRamp’s Chief Product Officer, Matt Karasick, demonstrates how AI and agentic workflows make this possible, and how LiveRamp helps you put them to work – with data you can trust.
Watch on-demand to learn how to:
- Build a modern, AI-powered approach to reach, frequency, incrementality, and attribution
- Identify the biggest gaps in traditional measurement across fragmented channels and signals – and how to bridge them
- See use cases of how LiveRamp and its partners are deploying agents to turn insights into action
Speakers
