Throughout history, across industries, there have been moments where the ground shifted and suddenly everything was different. The old way of doing things simply wasn’t enough. This is one of those moments.
In his keynote speech at RampUp 2024, LiveRamp CEO Scott Howe explores how the marketing and advertising industry is at an inflection point – a golden age where the confluence of technology plus computing power has opened up more possibilities than ever before.
Discover the five big technology opportunities that the industry must embrace in the next 12 months – and how to get there. The time for data collaboration is now.