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Giant Eagle: Redefining Retail/CPG Relationships to Prioritize Customer Needs

Giant Eagle Testimonial

Consumers live multi-screen experiences, leaving a circuitous trail of data for retailers to follow. Giant Eagle evolved their first-party data strategy to connect customer journeys, creating a revenue-generating retail media network in the process. See how their partnership with LiveRamp is helping Giant Eagle build forward-looking relationships with consumers

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Case Study

Giant Eagle: Redefining Retail/CPG Relationships to Prioritize Customer Needs

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Giant Eagle Testimonial

Consumers live multi-screen experiences, leaving a circuitous trail of data for retailers to follow. Giant Eagle evolved their first-party data strategy to connect customer journeys, creating a revenue-generating retail media network in the process. See how their partnership with LiveRamp is helping Giant Eagle build forward-looking relationships with consumers

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Create more with data

How can you reimagine the customer experience with data collaboration?