Dispatches from the Frontier of Connection: How to Leverage Emerging Tools Enhancing Consumer Engagement

RampUp 2025 Session

Omnichannel marketers know that the cutting edge of connectivity is constantly evolving. Staying ahead means adopting tools that optimize reach while delivering measurable outcomes. How should brand marketers approach these new solutions – and which ones will make a real impact on your business? Panelists will break down how emerging tools leveraging authenticated identity are reshaping brand strategies and driving better results across the ecosystem. Join them to learn:

  • How curation and publisher direct deals work in practice and how to get started
  • Real-world examples of what early returns have revealed for brand marketers
  • Leveraging authenticated identity to drive stronger consumer connection.
Video

Dispatches from the Frontier of Connection: How to Leverage Emerging Tools Enhancing Consumer Engagement

RampUp 2025 Session

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Omnichannel marketers know that the cutting edge of connectivity is constantly evolving. Staying ahead means adopting tools that optimize reach while delivering measurable outcomes. How should brand marketers approach these new solutions – and which ones will make a real impact on your business? Panelists will break down how emerging tools leveraging authenticated identity are reshaping brand strategies and driving better results across the ecosystem. Join them to learn:

  • How curation and publisher direct deals work in practice and how to get started
  • Real-world examples of what early returns have revealed for brand marketers
  • Leveraging authenticated identity to drive stronger consumer connection.

Speakers

Travis Clinger
Chief Connectivity & Ecosystem Officer, LiveRamp
Sean Giancola
Publisher & CEO, NY Post
Courtney Glaze
VP, Revenue Operations, The New York Times
Michael McNeeley
SVP, Product, Index Exchange

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