Webinar Marketing

What Marketers Need to Know About the New (and Improved) Ad Ecosystem

Available On-Demand

Learn how Viking Cruises weathers the changes.

Looking for the best way to stay nimble in today’s adtech industry? Understanding the landscape is the first step in optimizing your marketing strategies and using data effectively.

In this webinar, Laura Perlman, SVP Marketing Planning, Product, and International at Viking Cruises, shares some tips on navigating the adtech space so you can confidently provide superior omnichannel customer experiences. Find out how using the right technology can boost your marketing ROI and generate business value in the form of happier, more loyal customers.

Watch to learn how to:

  • Securely reach target audiences across the advertising ecosystem, setting the
    foundation for long-lasting customer relationships
  • Optimize the impact of your campaigns while gaining insights to inform future actions
  • Future-proof your marketing strategy

Laura Perlman

SVP, Marketing Planning, Product, and International
Viking Cruises

Daniella Harkins

SVP, Commercial Strategy and Excellence