BACK TO RESOURCES

Media Networks Aren't Just for Retailers: Fuel a Flywheel of Growth with Your Consumer Data

RampUp 2025 Session
 

Feeling left out of the media network gold rush? Brands beyond retailers are unlocking new revenue streams by offering advertisers access to exclusive audiences from their owned channels. With unparalleled demographic data and customer insights, travel media networks in particular are poised for significant growth.

In this panel discussion, leading travel brands will share their experience building media networks that deliver exceptional value to both travelers and advertisers alike. Learn how to:

  • Identify key questions and considerations when launching a media network outside of retail
  • Power privacy-forward partnerships that deliver meaningful, personalized customer experiences
  • Maximize first-party data to deepen customer engagement and foster loyalty while driving measurable advertiser ROI
Speakers
Kevin Dunn
SVP, Brands & Agencies, LiveRamp
Jennifer Andre
Global VP, Business Development, Expedia Group Media Solutions
Josh McPhie
Director of Business Intelligence - Digital Gaming, Mohegan Gaming
Saket Mehta
Global Head of Advertising Partnerships & Revenue, Cash App Commerce Media