eMarketer Analyst Report - US Ad Spending 2023

Learn why CTV and Retail Media are the biggest opportunities in 2023

$20 billion more will be spent in the ad space this year than in 2022, despite a slowdown in overall spending rate. Video advertising is on the fast track to $100 billion. Connected TV (CTV) and social video are gaining fast momentum. And retail media is set for multiple years of accelerating growth.

Download this report from eMarketer and LiveRamp to:

  • Learn about the latest ad spending forecasts across all major channels, formats, and companies
  • See which digital media channels are on the verge of bouncing back – and which are preparing for difficult times
  • Get tips from CVS Media Exchange (CMX) for building a media network that creates brand and business value

Download your copy of “US Ad Spending 2023: Amid Deceleration, CTV and Retail Media Are Silver Linings” now.