What Marketers Need to Know About the New (and Improved) Ad Ecosystem
Tuesday, October 18 | 9:30 am PT/12:30 pm ET
Make small changes to improve customer experiences at scale.
Did you know small changes to your data strategy could have a massive business impact — or that not taking action can slow you down in ways you may not expect? Understanding the ad tech ecosystem is the first step to building effective marketing strategies rooted in data.
In this webinar, Laura Perlman, SVP Marketing Planning, Product, and International at Viking Cruises, joins us to share some tips on navigating the ad tech space so you can confidently provide superior omnichannel customer experiences. Register to find out how using the right technology can boost your marketing ROI and generate business value in the form of happier, more loyal customers.
Join us to learn how to:
- Securely reach target audiences across the advertising ecosystem, setting the
foundation for long-lasting customer relationships
- Optimize the impact of your campaigns while gaining insights to inform future actions
- Future-proof your marketing strategy