Carrefour Shares its Winning Data Collaboration Strategy

Companies that know their customers best are the winners in any market. Few know this better than Carrefour, a leading global retailer that in just two years, boosted top-line growth in ecommerce by 200%.

Watch this webinar to hear Vihan Sharma, Chief Revenue Officer at LiveRamp; and Alexis Marcombe, Managing Director at Carrefour Links; discuss their partnership over the last six years and how connected data became central to Carrefour’s digital transformation.

In just 30 minutes, you’ll learn:

• How data collaboration fits into Carrefour’s business strategy
• Why retaining control over data and maximizing its utility are no longer at odds
• Which technologies Carrefour invested in that not only protect the security and privacy of their consumers and partners, but also help them remain agile and build customer intelligence