Unlocking the Power of B2B Collaboration

The B2B customer journey is more complex than ever – a striking 33% of B2B marketers say they can’t connect and analyze data across applications and platforms, according to LinkedIn’s 2024 B2B Marketing Benchmark Report.

Sound familiar? There’s a better way. Savvy B2B marketers are increasingly using clean rooms to better understand customers, measure campaign performance, improve ROI, and drive new business.

Watch our webinar “Unlocking the Power of B2B Data Collaboration with LinkedIn and LiveRamp,” hosted by EMARKETER, to discover how to improve your B2B marketing performance by harnessing the full potential of your data. You will learn:

• The latest B2B clean room use cases across activation, measurement, and insights
• Clean room best practices and how to get started with your B2B data collaboration strategy
• How brands leverage the LinkedIn Clean Room to drive growth while focusing on privacy