Traditional digital signals are fading, and with signal loss comes increased complexity in connecting your data across the ecosystem. The future of addressability is being able to connect and translate any combination of digital identifiers at scale, bridging the gaps between channels, publishers, and brands across the vast digital ecosystem, wherever your consumers are spending time.
A core component of our Data Collaboration Platform, Live/Connectivity delivers seamless audience engagement, optimized monetization, and compliance in one unified environment powered by RampID — the most durable, privacy-centric identifier for connecting the digital ecosystem.
With Live/Connectivity, you can reach authenticated audiences at scale and deliver personalized experiences everywhere it matters — across browsers, mobile devices, connected television (CTV), and more.