Our partnership with

Polk Automotive Solutions by IHS Markit

IHS Markit (NYSE:INFO) is a world leader in critical information, analytics and solutions for the major industries and markets that drive economies worldwide.  Our Polk Automotive Solutions group partners closely with automotive OEMs, dealers, and affiliates to deliver industry-leading audience, measurement, and insight products. Our data assets are built on the foundation of 100% of vehicle transactions across the United States, ensuring our capabilities span the entire car-buying lifecycle. We deliver a frictionless experience for our customers across all marketing and media channels including linear and advanced TV, digital, websites, social, out-of-home, direct mail, and email.

Categories

Data Provider

Measurement

Region Served

US