Our partnership with

Kiip

Kiip is the leading ad tech and data platform powering mobile advertising that people like. To date, Kiip has worked with more than 500 brands, including Coca-Cola, Kellogg’s, Procter & Gamble, Johnson & Johnson, and McDonald’s, and is integrated into more than 10,000 mobile apps. Kiip Action Audiences are currently available in the LiveRamp Data Store for activation across all major DSPs. Kiip’s unique datasets are powered by first-party deterministic SDK mobile data, signal-based mobile audiences, app usage, location, campaign engagement, and survey responses tied to device IDs that enable brands to reach people who care and want to buy from you. Additionally, Kiip can generate more granular custom segments through the same methodology or by layering third-party data where needed.

Categories
iWe offer a range of distribution and destination capabilities to enable activation, measurement, insights, and reporting. These partner categories have been assigned to a certification program, which are audited on a bi-annual basis.

Data Provider

Region Served

US

Certification Level
iWe offer three distinct certification levels for partners that meet the criteria for each category specific program. Integrate, Select, and Elite levels are awarded based on the impact the partner has demonstrated with our existing customers.

Integrated

Resources

News

Kiip Launches Signal-Based Mobile Audiences via LiveRamp IdentityLink Data Store 2018