Privacy and Consent Management

Inform and Empower

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Satisfy global regulation requirements and maximize returns

Proper consent management is a critical aspect of maintaining compliance for the GDPR, CCPA, and any other pending legislation. LiveRamp’s Privacy Manager, a consent management platform (CMP), provides consumers with control over their personal data, publishers with the solutions to operate sustainable business models, and marketers with the ability to advertise more effectively.

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Global compliance

Privacy Manager facilitates compliance for global regulations with a single, simple solution. Our platform provides enterprise-grade tools and capabilities necessary for you to achieve and maintain compliance, evolving to ensure that you can be fully prepared as new laws are passed and existing rulings are updated.

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Control for consumers

Our consumer-centric, fully -customizable solution enables a seamless brand experience for consumers. When they visit your website or use your app, they have full control over their data privacy settings, information about the data you’re collecting and how it will be used, and the power to update their data and privacy preferences at any time.

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Control for brands

As consumers stay informed on how their data is being collected and activated, Privacy Manager shares how they’re interacting with their privacy settings. This gives you insights to better manage your business, with secure access to audit logs for proof of compliance.

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Learn more about our Consent Management offering

Privacy Manager, powered by Faktor—a LiveRamp company, is a Consent Management solution for all third-party trackers on your websites and apps. It enables every site or app to comply to the GDPR and other data protection and privacy regulations by capturing consumer preferences and maintaining proof of compliance.

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Planning for a Data-Driven Future

Data Ethics
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An Overview of CCPA and Implications for Marketers

Data Ethics
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Why a Data Ethics Program is Critical for CCPA and Beyond

Data Ethics

Want to learn more about our consent management offerings?