Engineering Blog

Engineering

Learn from our challenges and triumphs as our talented engineering team offers insights for discussion and sharing.

JS Solicitor – PostMessage API

Motivations

LiveRamp's traditional web personalization technologies have always integrated with our partners’ web servers. (i.e. we send anonymous data on the consumers viewing a webpage to the partner's web server for the generation of personalized content). We've recently developed a new type of integration that allows us to securely send this data directly to the ...