Engineering Blog


Learn from our challenges and triumphs as our talented engineering team offers insights for discussion and sharing.

RampUp 2013: Measuring Customer Engagement [Video]

On May 30th, LiveRamp hosted RampUp 2013. Hundreds of marketers and ad tech leaders came together to discuss the convergence of offline and online data. Throughout June, we are posting videos of RampUp sessions. Today, watch Patrick McKenna of HighRidge Global moderate as Rob LoCascio of LivePerson, Chris Robison of Adobe, Eric Roza of Datalogix, ...