IdentityLink Onboard


IdentityLink™ data onboarding allows you to activate your first-, second-, third-party, or contextual data in and across any marketing channel. Un-silo your wealth of customer and prospect data tied to identity by activating data for people-based marketing across all digital applications in your marketing stack.

Key Benefits

  • Online to Offline

    Connect Data to Platforms

    All offline and online data is connected back to a single identifier that can be onboarded to and between our 500+ digital marketing platform partners.

  • Data Security

    In a Secure Environment

    All data onboarding takes place in an Acxiom SafeHaven certified environment. Be sure all data is privacy-compliant, no matter where it is sent.

Features Powering Onboarding

  • Identity Graph

    Identity Graph

    All data resolved through IdentityLink can be delivered to and between any of our 500+ destinations. Easily onboard a single segment to multiple platforms and publishers for seamless messaging and measurement.

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  • LiveRamp Connect

    LiveRamp Connect

    Select from any of our 500+ platform and publisher partners and deliver a single segment to multiple destinations from one place: Connect. One file upload can be activated against in every channel.

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  • Acxiom Safe Haven Certified

    Acxiom Safe Haven Certified

    Our data onboarding process operates in a certified environment with technical, operational, and personnel controls designed to ensure the ethical use of data.

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