Marketing Innovation Blog

Marketing Innovation

Keep up to date on the latest announcements, events, and happenings from the connectivity community.

IdentityResolutionBlog

What You Need to Know about Forrester’s Identity Resolution Report

All About Identity Resolution Identity Resolution is critical for people-based marketing, so we’re thrilled that Forrester Research recently released their new report, The Strategic Role of Identity Resolution. The report is jam packed with valuable information, and gets right to the heart of the matter by stating, “the ability to accurately identify a customer is ...