The Case of Falling Furbies

Marketing Innovation

Keep up to date on the latest announcements, events, and happenings from the connectivity community.

The Case of Falling Furbies

Marketing Innovation

After numerous reports of enraged parents throwing Furbies out of windows, the manufacturer of the robot gremlins has installed new drop-proofing technology into each unit. You have been tasked with testing the new Furbies and determining the highest height (to the nearest 1 foot) from which one can be dropped without breaking. Cash is tight at the Furby factory, so you only have 2 of the new units to test with, but you did convince management to get you an infinitely tall ladder, with rungs spaced exactly one foot apart. The Furbies are pretty resilient – they will either break from a drop, or take no damage at all. Your two testing units cannot be repaired if they break. What strategy do you use to minimize the number of times you have to drop a Furby to determine the maximum height from which one can be safely dropped?

What’s your strategy if you have N Furbies?

Do you love challenges? Then you will love LiveRamp. Apply now to join our team.