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Our Platform
Our Platform
–
The leading data connectivity platform for the safe and effective use of data.
Why Data Connectivity
The Trusted Ecosystem
Onboarding
–
Leverage your first-party data in the digital and TV ecosystems.
Identity Resolution
–
Transform consumer data into deterministic person-based IDs.
LiveRamp Safe Haven
–
Uplevel your data strategy with our neutral infrastructure.
Data Network
–
Access unique, trusted data to enhance and extend customer knowledge.
Analytics and Measurement
–
Accurately measure ROI and improve your bottom line.
Preference and Consent Management
–
Satisfy global regulation requirements.
Partner Integrations
Featured Case Study: Fitbit achieves 2x higher return on ad spend without cookies
Your Goals
Marketing Suite
–
Meet your Retention & Acquisition goals.
Data Analytics Suite
–
Uncover omnichannel insights and make actionable and informed decisions on your business or marketing data.
Product Development Suite
–
Build better products with embedded identity resolution.
Data Monetization Suite
–
Leverage our data monetization solutions to strengthen your position in the market.
Solution Finder
–
See what’s possible when your data is more accessible and meaningful.
Your Industry
B2C Marketing
B2B Marketing
Marketing Technology Platform
Agency
Data Provider
TV Industry
Publishing
Resources
Resource Center
–
Explore our educational videos, webinars, e-books, and more.
Marketing Innovation Blog
–
Discover the latest about martech and LiveRamp.
People-Based Marketing
–
Why people-based marketing matters.
Customer Stories
–
How our customers stay ahead of the curve.
RampUp
–
THE destination for marketing technology thought-leadership and events.
Webinar: Overcoming Advertising’s Trust Deficit
About LiveRamp
Company Overview
Data Ethics and Privacy
Careers
Press & News
Events
Contact Us
Talk to an Expert
Scott Howe | August 25, 2020
Addressability Checklist: Five Criteria of Successful Identity Solutions
Identity Resolution
Popular
LiveRamp | March 31, 2020
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Marketing
Look-alike Modeling: The What, Why, and How
Travis Clinger | January 15, 2020
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LiveRamp Updates
Connections without Cookies Is the Future of the Open Web
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LiveRamp
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B2B Marketing
Data & Analytics
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LiveRamp Events
LiveRamp University
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by
Author
Alice Stratton
Allison Metcalfe
Allyson Havener
Andrea Reichenbach
Anneka Gupta
Ben Coffee
Ben Webb
Bradley Haaland
Chris Murphy
Christina Lavash
Dan Buckstaff
Daniella Harkins
Darren Moore
David Popkin
Emily Liang
Gayatri Bhalla
Gerard Vicente
Geri Kirovska
Guest Author
Ian Meyers
James Arra
Jason White
Jay Prasad
Jeff Smith
Jessica Hindlian
John Hoctor
Julia Rieger
Kate Stebner
Kerranna Williamson
Lisa Rapp
LiveRamp
Marc Ginsberg
Noel McMichael
Paul Turner
Pieter De Temmerman
Randy Antin
Rene Asis
Roya Pakfetrat
Ryan Cahill
Sandor Jones
Scott Howe
Shringar Pangal
Spencer Smith
Tara Franceschini
Taya Varnichpun
Tim Geenen
Tina Arantes
Travis Barnes
Travis Clinger
Vihan Sharma
Whitney Lynn
Yuchen Feng
from
Date
2020
2019
2018
2017
2016
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Kerranna Williamson
| September 23, 2020
blog-post-frame
B2B Marketing
Boost Your B2B Search Engine Marketing
Rene Asis
| September 16, 2020
blog-post-frame
B2B Marketing,
Measurement
The ABCs of ABM: Measurement
Kerranna Williamson
| August 17, 2020
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B2B Marketing
Mid-Size B2B Tech Firm Improves CPM by 36% and Optimizes Media Spend
Rene Asis
| August 6, 2020
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B2B Marketing,
Measurement
The ABCs of ABM: Activation
Rene Asis
| July 17, 2020
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B2B Marketing
The ABCs of ABM: Three Things to Look For in an ABM Platform
Rene Asis
| June 26, 2020
blog-post-frame
B2B Marketing
The ABCs of ABM: Audience Governance
Latest Posts
LiveRamp
| September 23, 2020
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LiveRamp Updates
Bouygues Telecom Partners with LiveRamp’s Data Plus Math for Data-Driven Measurement in Europe
Kerranna Williamson
| September 23, 2020
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B2B Marketing
Boost Your B2B Search Engine Marketing
LiveRamp
| September 22, 2020
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Marketing
Learn Best Practices for Data Collaboration at RampUp: Worldwide Virtual Summit
LiveRamp
| September 18, 2020
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LiveRamp Events,
Measurement
Target These Five Addressability Sessions during RampUp Worldwide Virtual Summit
Rene Asis
| September 16, 2020
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B2B Marketing,
Measurement
The ABCs of ABM: Measurement
Tara Franceschini
| September 15, 2020
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Glossary,
Marketing
The 21 Must-Know TV Advertising Terms
Up Next:
Marketo & LiveRamp - Partnering to deliver better customer experiences
Up Next:
Discovery Communications implements true people-based marketing
Up Next:
Criteo - Partnering to enrich marketers’ people-based strategies
Featured Authors
See Author Posts
See Author Posts
See Author Posts
LiveRamp
| September 14, 2020
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LiveRamp Events
Don’t Miss the RampChamps at the RampUp: Worldwide Virtual Summit
Gerard Vicente
| September 10, 2020
blog-post-frame
Partner Spotlight
LiveRamp Partner Roundup: Summer 2020
Gerard Vicente
| September 8, 2020
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Data Monetization,
Partner Spotlight
Easily Activate LiveRamp Data Marketplace Third-Party Audiences in Adobe Audience Manager
LiveRamp
| September 4, 2020
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LiveRamp Events
RampUp: Worldwide Virtual Summit: Finding Opportunities amongst Change
LiveRamp
| September 1, 2020
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Identity Resolution
NinthDecimal: Measurement and Attribution with LiveRamp
Scott Howe
| August 25, 2020
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Identity Resolution
Addressability Checklist: Five Criteria of Successful Identity Solutions
More posts
Featured Resources
E-book
180 ways to use third-party data
Marketing
E-book
Everything B2B marketers need to know about third-party data
Marketing
Webinar
Forrester Study: Quantifiable Benefits of IdentityLink™
Marketing
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Our Platform
Our Platform
Why Data Connectivity
The Trusted Ecosystem
Onboarding
Identity Resolution
LiveRamp Safe Haven
Data Network
Analytics and Measurement
Preference and Consent Management
Partner Integrations
Featured Case Study: Fitbit achieves 2x higher return on ad spend without cookies
Back
Your Goals
Marketing Suite
Data Analytics Suite
Product Development Suite
Data Monetization Suite
Solution Finder
Back
Your Industry
B2C Marketing
B2B Marketing
Marketing Technology Platform
Agency
Data Provider
TV Industry
Publishing
Back
Resources
Resource Center
Marketing Innovation Blog
People-Based Marketing
Customer Stories
RampUp
Webinar: Overcoming Advertising’s Trust Deficit
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