Marketing Innovation Blog

Marketing Innovation

Keep up to date on the latest announcements, events, and happenings from the connectivity community.

The common denominator between Amazon, Facebook and the great platform powers: Identity

[Editor’s note: This article was originally published on Digiday, and has been republished with permission. View the original here.] Each rose to power by a different route, with Facebook and Google dominating digital media, and Amazon close on their heels. Today, Facebook, Google and Amazon offer up their own brand of the marketer’s holy grail: ...