Marketing Innovation Blog

Marketing Innovation

Keep up to date on the latest announcements, events, and happenings from the connectivity community.

How Real-Time Data Will Impact Personalization and Targeting in 2016

[Editor’s note: We recently sat down with Kurt Abrahamson, CEO of ShareThis, who will be speaking at #RampUp16. This blog is a compilation of those conversations. ] How is social sharing reshaping the way marketers strategize? Sharing data flows in real-time as people share about current events and discover new content of interest. It ...